For Teachers & Schools

Classroom resources at a glance

Individual book packages, watches and clocks are also available from the shop, and online books are accompanied by an interactive practice clock.

Aramazu was built on a simple observation: most children struggle with clock reading because they are asked to memorise numbers on a face rather than to understand what the hands are doing. The story-led approach replaces drills with a narrative in which time travels, counting by fives becomes an adventure, and each chapter quietly introduces the skills the child will need. Because the method has been classroom tested over several years, teachers can see it working with real pupils rather than theoretical exercises. The result is a resource that feels gentle and playful while still tackling the complicated numerical combinations that make analogue time genuinely hard.

For teachers and schools, Aramazu supplies classroom-ready materials organised around that story-led method. A typical pack includes laminated pupil practice clocks, so every child in the room holds a clock and reads the time alongside the class instead of watching a single demonstration at the front. Teacher guides accompany the materials, offering practical strategies for running the story in a lesson and for extending practice through the week. The design is deliberately robust and repeatable, which means a teaching assistant or supply teacher can pick it up and use it confidently without extensive preparation.

Many schools choose a yearly online subscription rather than individual packs, because the method works best when children meet it consistently. Subscribing gives teachers continued access to the storybooks, games, videos and additional practice material, so a class can revisit familiar episodes and still find novelty in the exercises. Parents tend to appreciate this too, since the same material can be used at home for short, focused sessions rather than lengthy homework. The combination of physical clocks in the classroom and online extension at home is what makes the learning stick, according to feedback from teachers and parents alike.

The visual approach of the resources follows the same warm, understated logic as the wider site. Soft neutral creams and beiges alternate between sections, dusty mauve accents appear on cards and numbered step icons, and deep espresso-brown ink carries the serif headings. Nothing shouts for attention, which suits an educational product that wants to be trusted rather than noticed. Illustrated story pages and game screens use generous spacing and clear type, so children can work independently on a laptop or tablet while a teacher circulates between tables. Legibility matters here, particularly for pupils who are still building confidence with clocks.

What makes Aramazu appealing to educators is the way it frames the difficulty of the subject honestly. Teaching the time involves a genuine cognitive step, and no amount of enthusiasm removes it, so the method instead acknowledges the challenge and tackles it in small, logical sequences. Progress is often strikingly quick, with many children reading the time confidently within days, and the story format gives them a reason to keep practising. Reviews from teachers, parents and educational publications have noted how impressed adults are with how much children remember a story about time while learning a skill that usually provokes resistance. That combination of narrative and structure is the heart of the offer.